Tuesday 1 December 2015

Building a Corporate Culture

Culture is a complex whole of our behavior, beliefs, knowledge, custom, outlook and all that makes us identify ourselves as distinct individuals and as belonging to a group. In the Corporate World, there are millions of small and large enterprises. But why is it that just a handful of them stand apart from the rest at a higher platform of respect and admiration? Well, it could not be just the pay or the innovation or the product they make. It is more to do with the prevalent culture at the workplace and its people. These are two intertwined characteristics that earn them the reputation of being coveted work environments. In fact, once these two things are set right at the foundation, most enterprises succeed. The work culture that people wear manifests itself in many ways; hence it is important that it be worn with care and pride. Of course, an element of culture is for each individual to imbibe and uphold but the responsibility of sowing the seeds for the growth of these elements rests with the workplace caretakers. This article presents a few tips on building upon some of the identifiable aspects of corporate culture which are worth being cultivated.

  •  Dressing Sense
The first thing that a person notices about you is how you are dressed. What one wears is a personal choice but the way you dress reflects your personal grooming, how you would like to present yourself before others and more importantly how you would like to look at yourself. A torn pair of jeans or a decked-up frock might be a fashion statement at a party but when in office, a display of professionalism and neatness should be the statement. Hence, irrespective of whether a dress code is imposed or not, it is important to dress smart and dress tidy; and to carry it well.  
  • Language
People know who you are and what your thoughts are when they hear you speak. Framing proper sentences is as important as forming your thoughts. English is a beautiful language with room enough to easily express appreciation as well as admission of mistakes. Make it a habit to speak the golden words of ‘Please’, ‘Sorry’ and ‘Thank You’. During conversations if you miss something, a ‘Pardon?’ or ‘Excuse Me?’ sounds way better than a dull “Hmm?” or “Huh?” Avoid using a politically or socially incorrect word when talking within the office premises. Yes, verbal abuse is perhaps as old as human civilization. Agreed, that swearing might help to provide an immediate let-out of piled up emotions. But words once spoken can never be taken back. And that should be the single biggest reason to avoid giving an immediate reaction and blurting out an invective. If something really upsets you, drinking a glass of lukewarm water and walking it off is way safer for oneself as well as the others concerned. Reaction delayed can be molded into powerful actions. Hold on to your thoughts, hold on to your tongue; weigh in the situation at hand and then respond; with responsibility and clarity. Assert yourself and in doing so, always remember to use the words that you would like others to use for you. 

  • Phone Etiquette
Today, almost everyone carries a mobile phone and there have been lots of articles on phone etiquette. But still people tend to forget when to lower their voice when speaking on the phone and when to lower the volume of the phone itself. A buzzing and vibrating phone in the middle of an important meeting is like a big fly flapping about in the room. It is a distraction. Either put it on silent (sans the vibration) or if it is an urgent call, just excuse yourself and attend to it. Being on the phone in some long, mundane conversation when there are people at your desk to receive your attention is rude. Poking about on the phone or sending texts in the midst of a meeting is also bad manners. Clicking ‘selfies’, or taking pictures of fellow colleagues without their consent is crude. Also, a sexy, hot item song might be your favorite but setting it as the ring-tone of your phone at full volume is distasteful. Refrain from it. 

  • Communication
Communication is one of the pillars of corporate success and email conversations form an important part of it. Before sending out an email, always read and re-read the text for grammatical mistakes, if any; check if all the members of targeted audience have been included, provide an appropriate subject line and most importantly, make sure it conveys what you want to state. Most often, especially in the Indian context, we tend to think and frame sentences in our local, more comfortable tongue and then translate that to English. But unfortunately, sometimes the meaning gets corrupted during the translation. Having a spell-check activated could be helpful. If it is an important mail, having a draft proof-read by a colleague would do no harm.

Also, it is an admirable trait to drop in regular status emails to keep all the concerned parties involved and updated on any on-going projects. This not only assists in keeping a track of the conversation or discussion line followed but also ensures accountability. In fact, not just regular emails but a task-tracker or project planner or simple share-point sites could also serve the purpose

Another aspect of communication, especially of relevance in a multi-lingual country like India, is to speak in a language that is understood by all; not just the majority. It is understandable that people all over are more comfortable speaking in their mother tongue but what we should not forget is that an office is an environment where every individual working in it has a right to a sense of belonging there. As long as it is not a private matter, keep everyone involved and not left out. Speak in a common language. Build a culture where everyone is included.  

  • Feedback
This is another very important aspect of a mature culture. Feedback is not just about talking negativity or just pointing out what went wrong. It is a great mechanism of identifying what could be made better. It is an opportunity for owning up responsibility as well as for appreciating the good work. A timely feedback session ideally after every project delivery could provide important lessons. Associate feedback with positivity. 

  • Courtesy
Exchanging a smile is perhaps the simplest and sweetest courtesy one could offer to ones fellow beings. A grumpy face not only displeases the mirror but people watching you from the other side of the glass are affected too. Holding the door, helping a co-worker get into the lift, turning off lights when not needed or something as simple as, wiping off the toilet seat after use for the next person are the basic stuff that everyone should practice. Maintaining a queue and patiently waiting for your turn be it while boarding the cab or while getting served at the cafeteria speaks of your level of maturity and courtesy to your co-workers. As they say, courtesy begets courtesy.
 

These are all very small things that everyone can adhere to and yet, they could make a big difference in what we are today and what we could be tomorrow. Hope we learn to become that difference.